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  • Prom Collections
    -
    • Aleta
    • Alyce Paris - Prom
    • Amarra - Amarra
    • Ava Presley
    • Ellie Wilde
    • Faviana - Faviana
    • Faviana - Plus Sizes
    • Jessica Angel Collection - Jessica Angel
    • Johnathan Kayne
    • Jovani - Prom
    • La Femme
    • La Femme - Gigi
    • Morilee - Paparazzi
    • Opulence by Blush Prom
    • Pink by Blush
    • Portia & Scarlett
    • Portia and Scarlett - Evening
    • Portia and Scarlett - Pageant
    • Primavera - Homecoming
    • Primavera Couture - Primavera Long
    • Rachel Allan
    • Rachel Allan Princess
    • Sherri Hill
    • Vienna
  • Short Prom and Homecoming
    -
    • Jovani - Short & Cocktail
    • Jovani - Homecoming
    • La Femme - Cocktail
    • Mori Lee - Sticks & Stones
    • Rachel Allan Cocktail
    • Rachel Allan Short
  • Evening Wear and Pageant
    -
    • Ashley Lauren
    • Rachel Allan Couture
    • Rachel Allan Prima Donna
  • Plus size Prom
    -
    • Rachel Allan Plus
    • Sydney's Closet - Sydney's Closet Plus Size Prom
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23107 Jovani Short & Cocktail

 
 
 
 
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09741 Jovani Short & Cocktail

 
 
 
 
 
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09913 Jovani Short & Cocktail

 
 
 
 
 
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07341 Jovani Short & Cocktail

 
 
 
 
 
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06832 Jovani Short & Cocktail

 
 
 
 
 
 
 
 
 
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04401 Jovani Short & Cocktail

 
 
 
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22705 Jovani Short & Cocktail

 
 
 
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09476 Jovani Short & Cocktail

 
 
 
 
 
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09464 Jovani Short & Cocktail

 
 
 
 
 
 
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07558 Jovani Short & Cocktail

 
 
 
 
 
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09586 Jovani Short & Cocktail

 
 
 
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07965 Jovani Short & Cocktail

 
 
Jovani Short & Cocktail 22604

22604 Jovani Short & Cocktail

 
 
 
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05124 Jovani Short & Cocktail

 
 
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07442 Jovani Short & Cocktail

 
 
 
 
 
 
 
 
 
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09620 Jovani Short & Cocktail

 
 
 
 
 
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09907 Jovani Short & Cocktail

 
 
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09675 Jovani Short & Cocktail

 
 
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22931 Jovani Short & Cocktail

 
 
 
 
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09730 Jovani Short & Cocktail

 
 
 
 
 
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07916 Jovani Short & Cocktail

 
 
 
 
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06835 Jovani Short & Cocktail

 
 
 
 
 
 
Jovani Short & Cocktail 07556

07556 Jovani Short & Cocktail

 
 
 
 
 
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09641 Jovani Short & Cocktail

 
 
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27205 Jovani Short & Cocktail

 
 
 
 
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04763 Jovani Short & Cocktail

 
 
 
 
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2645 Jovani Short & Cocktail

 
 
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04409 Jovani Short & Cocktail

 
 
 
 
Jovani Short & Cocktail 23886

23886 Jovani Short & Cocktail

 
 
 
 
 
 
 
 
 
 
 
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04367 Jovani Short & Cocktail

 
 
 
 
 
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08637 Jovani Short & Cocktail

 
 
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22326 Jovani Short & Cocktail

 
 
 
 
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07824 Jovani Short & Cocktail

 
 
 
 
 
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09622 Jovani Short & Cocktail

 
 
 
 
 
 
Jovani Short & Cocktail 47598

47598 Jovani Short & Cocktail

 
 
 
Jovani Short & Cocktail 22293

22293 Jovani Short & Cocktail

 
 
 
Jovani Short & Cocktail 220420

220420 Jovani Short & Cocktail

 
 
 
 
Rachel Allan Prom 70885

70885 Rachel Allan Prom

$598  
 
 
 
Rachel Allan Prom 70890

70890 Rachel Allan Prom

$558  
 
 
 
Rachel Allan Prom 70892

70892 Rachel Allan Prom

$598  
 
 
 
Rachel Allan Prom 70897

70897 Rachel Allan Prom

$658  
 
 
 
Rachel Allan Prom 70901

70901 Rachel Allan Prom

$598  
 
 
 
 
Rachel Allan Prom 70905

70905 Rachel Allan Prom

$698  
 
 
 
Rachel Allan Prom 70908

70908 Rachel Allan Prom

$678  
 
 
 
Rachel Allan Prom 70915

70915 Rachel Allan Prom

$598  
 
 
 
 
Rachel ALLAN Homecoming 40080

40080 Rachel ALLAN Homecoming

$438  
 
 
 
 
 
 
 
 
 
 
 
Rachel Allan Prom 70701

70701 Rachel Allan Prom

$638  
 
 
 
 
Rachel ALLAN Homecoming 40433

40433 Rachel ALLAN Homecoming

$318  
 
 
 
 
 
 
 
 
Rachel Allan Prom 70702

70702 Rachel Allan Prom

$498  
 
 
 
 
 
Rachel ALLAN Homecoming 40507

40507 Rachel ALLAN Homecoming

$318  
 
 
 
 
 
 
Rachel Allan Prom 70703

70703 Rachel Allan Prom

$998  
 
 
 
 
Rachel Allan Prom 70706

70706 Rachel Allan Prom

$358  
 
 
 
 
 
Rachel ALLAN Homecoming 40535

40535 Rachel ALLAN Homecoming

$458  
 
 
 
 
 
Rachel Allan Prom 70707

70707 Rachel Allan Prom

$798  
 
 
Rachel ALLAN Homecoming 40536

40536 Rachel ALLAN Homecoming

$398  
 
 
 
 
Rachel Allan Prom 70708

70708 Rachel Allan Prom

$638  
 
 
 
Rachel ALLAN Homecoming 40537

40537 Rachel ALLAN Homecoming

$418  
 
 
 
 
 
 
 
 
 
 
 
Rachel Allan Prom 70709

70709 Rachel Allan Prom

$578  
 
 
 
 
Rachel ALLAN Homecoming 40538

40538 Rachel ALLAN Homecoming

$538  
 
 
 
 
Rachel Allan Prom 70710

70710 Rachel Allan Prom

$778  
 
 
 
 
Rachel ALLAN Homecoming 40540

40540 Rachel ALLAN Homecoming

$378  
 
 
 
 
Rachel Allan Prom 70712

70712 Rachel Allan Prom

$398  
 
 
 
 
Rachel ALLAN Homecoming 40541

40541 Rachel ALLAN Homecoming

$398  
 
 
 
 
Rachel Allan Prom 70714

70714 Rachel Allan Prom

$598  
 
 
Rachel ALLAN Homecoming 40543

40543 Rachel ALLAN Homecoming

$538  
 
 
 
 
Rachel Allan Prom 70716

70716 Rachel Allan Prom

$858  
 
 
Rachel ALLAN Homecoming 40545

40545 Rachel ALLAN Homecoming

$438  
 
 
 
 
Rachel Allan Prom 70718

70718 Rachel Allan Prom

$698  
 
 
 
Rachel ALLAN Homecoming 40546

40546 Rachel ALLAN Homecoming

$418  
 
 
 
 
Rachel Allan Prom 70719

70719 Rachel Allan Prom

$678  
 
 
 
Rachel ALLAN Homecoming 40547

40547 Rachel ALLAN Homecoming

$358  
 
 
Rachel Allan Prom 70720

70720 Rachel Allan Prom

$438  
 
 
 
 
 
Rachel ALLAN Homecoming 40548

40548 Rachel ALLAN Homecoming

$438  
 
 
 
Rachel Allan Prom 70721

70721 Rachel Allan Prom

$598  
 
 
 
 
Rachel ALLAN Homecoming 40551

40551 Rachel ALLAN Homecoming

$398  
 
 
 
Rachel Allan Prom 70722

70722 Rachel Allan Prom

$598  
 
 
 
 
Rachel ALLAN Homecoming 40552

40552 Rachel ALLAN Homecoming

$458  
 
 
Rachel Allan Prom 70724

70724 Rachel Allan Prom

$798  
 
 
 
 
Rachel ALLAN Homecoming 40553

40553 Rachel ALLAN Homecoming

$458  
 
 
 
 
 
Rachel Allan Prom 70725

70725 Rachel Allan Prom

$698  
 
 
 
Rachel ALLAN Homecoming 40555

40555 Rachel ALLAN Homecoming

$338  
 
 
 
Rachel Allan Prom 70726

70726 Rachel Allan Prom

$538  
 
 
 
Rachel ALLAN Homecoming 40556

40556 Rachel ALLAN Homecoming

$458  
 
 
 
 
 
 
Rachel Allan Prom 70727

70727 Rachel Allan Prom

$558  
 
 
 
Rachel ALLAN Homecoming 40557

40557 Rachel ALLAN Homecoming

$398  
 
 
 
 
 
Rachel Allan Prom 70729

70729 Rachel Allan Prom

$518  
 
 
 
 
Rachel ALLAN Homecoming 40558

40558 Rachel ALLAN Homecoming

$378  
 
 
Rachel Allan Prom 70731

70731 Rachel Allan Prom

$538  
 
 
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From Modern to Timeless

Bella's Bridal and Formal is the largest Prom and Pageant store in the Birmingham, Alabama area. We will have over 1,000 styles of 2024 Prom Dresses in stock from top designers including Sherri Hill, Portia and Scarlett, Amarra, Tarik Ediz, and Jovani. Our Hoover, Alabama store has 17 dressing rooms and a full staff available to help you find the perfect prom, homecoming and pageant dress.

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Hours

Monday: 10am to 6pm

Tuesday: 10am - 6pm

Wednesday: 10am to 6pm

Thursday: 10am to 6pm

Friday: 10am to 6pm

Saturday: 10am to 6pm

Sunday: 12pm to 5pm

(205) 403-7977
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Visit Us
3780 Riverchase Village
Suite 800
Hoover, AL 35244
We are located at the corner of Hwy 31 and Lorna Rd.
Bella's Bridal and Formal is not affiliated with any company other than Bella's Bridal and Formal located at 3780 Riverchase Village, Suite 800, Hoover, Alabama, 35244.
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Search Only in this Category
+Price Filter:
+Narrow by Feature
Occasion
Type
Feature
Back Style
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+Narrow by Color


Prom Collections

  • Aleta
  • Alyce Paris - Prom
  • Amarra - Amarra
  • Ava Presley
  • Ellie Wilde
  • Faviana - Faviana
  • Faviana - Plus Sizes
  • Jessica Angel Collection - Jessica Angel
  • Johnathan Kayne
  • Jovani - Prom
  • La Femme
  • La Femme - Gigi
  • Morilee - Paparazzi
  • Opulence by Blush Prom
  • Pink by Blush
  • Portia & Scarlett
  • Portia and Scarlett - Evening
  • Portia and Scarlett - Pageant
  • Primavera - Homecoming
  • Primavera Couture - Primavera Long
  • Rachel Allan
  • Rachel Allan Princess
  • Sherri Hill
  • Vienna

Short Prom and Homecoming

  • Jovani - Short & Cocktail
  • Jovani - Homecoming
  • La Femme - Cocktail
  • Mori Lee - Sticks & Stones
  • Rachel Allan Cocktail
  • Rachel Allan Short

Evening Wear and Pageant

  • Ashley Lauren
  • Rachel Allan Couture
  • Rachel Allan Prima Donna

Plus size Prom

  • Rachel Allan Plus
  • Sydney's Closet - Sydney's Closet Plus Size Prom

Shop by Category

  • Pageant
  • Plus Size Prom
  • Homecoming
  • Prom
  • Short/Cocktail
  • Featured Styles